Alan Clews

Writer and trainer

Alan Clews

Alan Clews has run Clarity writing courses for NatWest, The Finance and Leasing Association and other clients. He's done ghostwriting for high-profile financial figures. And he regularly conducts one-to-one writing sessions with senior business executives.

For more than 10 years, Alan was a copywriter in leading London agencies, creating press and television campaigns for Ford, Shell, Unilever, American Express and other major companies.

Alan has written award-winning business and training films for clients such as BP, NSPCC, The Metropolitan Police, The Royal Bank of Scotland and Fujitsu. He has also written scripts for well-known television programmes such as "Lovejoy", "Love Hurts", "Shine on Harvey Moon", "The Bill" and "Peak Practice". He is developing a film script which has been funded by The Film Council and Scottish Screen. He has published two novels.

"Clarity helps us refine our messages and make them more persuasive."

Vernon Ellis, International Chairman, Accenture